
This product identifies unknown mobile malware via scaled forensics using a new data collection tool that dives deep into the device’s operating system to quickly spot new threats before they spiral into breaches. The target users were enterprise customers or those involved in politically challenging situations.
iVerify Mobile Security App
Problems
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Overly complex
Users were confused by the lack of focus in the design. The design accounted for multiple edge use cases with no direction on how to proceed.
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No UX
This small company had limited resources and most of the existing product was built by engineers or the founder.
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Limited development skillset
The team had a hard time finding qualified front-end engineers. I had to work within the constraints of that.
My role as the UX Designer/Lead
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Develop brand identity
I need to evolve the existing brand to accommodate new products and instill trust in a highly skeptical user base of IT admins.
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Create a usable and visually appealing product
Leverage usability testing to inform new workflows and design choices to optimize usability and performance.
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Marketing videos and website
Create a set of marketing videos and sites that promote new products and feature sets.
My Process
I took feedback from the client and did a competitive analysis to understand how others were presenting similar solutions.
Moodboard
Design iterations
I developed several design iterations of the Mac app along with variations of states for the devices.
Outcome
Original Version
Promotional video
The new version of the app scored significantly higher with users by increasing usability and focusing the users on core tasks. I also created websites and marketing videos.
Website
Redesigned app
User Research
Partnered with a senior researcher to test prototypes with users and refined the designs to be even simpler and more focused by creating a simple walk through.
What I learned.
Startups move fast and process is often neglected. I needed to work closely with key stakeholders and over explain process and design rationale.
I needed to iterate faster than I ever had to before and constantly stay in touch with new requirements and technical limitations as there was no formal requirements document.